The seven essential qualities for the moderate internet entrepreneur – 5

Try again give up

Being prepared to abandon lost causes You do your market research. You diligently create the product. And then what happens? Nothing. You do some more marketing. Maybe a few sales? But not much. Not enough to justify the effort. It’s happened to me. It will happen to you. So what do you do? My advice […]

The seven essential qualities for the moderate internet entrepreneur – 4

Be prepared to ship

Be prepared to ‘ship’ I think it was from Seth Godin that I first read about the critical importance of ‘shipping’. Along with the fatal effect of ‘waiting until it’s perfect’. The myth of perfection Thousands of people have products which are perfectly adequate but which they never do anything with, because they are ‘not […]

The seven essential qualities for the moderate internet entrepreneur – 3

The Ideas person

Being an ‘ideas’ person We live in a changing world. Innovation is often the lifeblood of a modern business, particularly if that business is an internet business, and particularly if the internet business is selling information products. I’m not saying it’s impossible to run a successful business long term based on just one idea or […]